What HeyGen meters on its price page

HeyGen meters everything in one credit currency and states outright that how many credits a video uses can vary by model, duration and complexity. That sentence is why no credit count per video appears anywhere on the page. As of 2026-09-22.

Fig. 1 A production has to set its asset budget in the same currency as its output budget, and the exchange rate between them is learned by spending.

What HeyGen's credits are spent on, and the reason the page gives for not quantifying it. Read from pricing page on 2026-09-22.
What is metered	As the page prints it
The currency	Credits, described as the single currency for video and asset creation
Credits a video consumes	Stated to vary by model, duration and complexity
Plan prices and allowances	$29 a month for 600 credits, $49 for 1,000 and $149 for 1,500
Longest single video	Up to 30 mins below one tier, up to 60 mins on it, unlimited above

Inclusion rule. What the pricing page meters in, plus the statement it gives in place of a quantity. Plan figures are included because they are the only numbers the currency is attached to. Order. The currency first, then the reason it is not quantified, then the money.

1Where HeyGen sits in this column

Fig. 2 The unit each of these channels puts its own figures against, HeyGen marked. None of them is a plain price for one second of picture, which is why each gets an entry. Recorded 2026-09-22.

What the page meters, as each channel answering it has it, with HeyGen marked. Recorded 2026-09-22.
Channel	What the page meters
fal	Seconds on most models, a whole clip on one
HeyGen	Credits, as one currency for everything
Magnific	Credits against named durations
Novita AI	Seconds on one family, whole clips on two
Replicate	Run time, with two models by the second
Segmind	GPU time, plus a price per run
Synthesia	Credits, converted into minutes

Inclusion rule. Channels whose price page meters in something other than one second of delivered video. A channel printing money against a second is already comparable and belongs on the ledger instead. Order. Alphabetical by channel name.

2A stated variability is a better answer than a fake average

Saying that consumption varies by model, duration and complexity is accurate and unhelpful in equal measure. It is also more honest than printing a single credits-per-video figure that only holds for one model at one length, which is what a page under pressure to look comparable would do.

The consequence is that the allowance cannot be converted into output. Six hundred credits a month is a number of credits, not a number of videos, and the page declines to bridge that on purpose rather than by omission.

3One currency across video and assets moves the trade-off inside the plan

When the same credits pay for generated video and for the assets around it, a buyer is choosing between them every month. Spending on avatars or voices is spending that does not become footage, and no line on the page shows the exchange rate between those choices.

That is a real planning problem rather than a pricing one. A production has to decide its asset budget in the same currency as its output budget, and the only way to learn the ratio is to spend some.

4Length is published in minutes, which fixes the other end

Unusually, the page does state a maximum video length, and it states it per tier: up to half an hour below one tier, up to an hour on it, and no stated limit above. Almost nothing else in this register publishes a ceiling at all.

A published ceiling in minutes alongside an unquantified credit cost is an odd pairing. The page tells a buyer how long a single video may run and not what running it will cost, which is the reverse of the usual gap here.

What HeyGen publishes instead of a rate
Credits as one currency for everything, with plan prices and allowances but no credit priceHeyGen, pricing page / recorded 2026-09-22
Why no credit count per video is printed
Credits are described as the single currency for video and asset creation, and the number a video uses can vary by model, duration and complexityHeyGen, pricing page / recorded 2026-09-22
Plan prices and monthly allowances
$29 a month for 600 credits, $49 a month for 1,000 and $149 a month for 1,500HeyGen, pricing page / recorded 2026-09-22
Longest single video
Videos up to 30 mins on the plans below Business, up to 60 mins on Business, with no duration maximum on Enterprisestated per planHeyGen, pricing page / recorded 2026-09-22

5What the seconds buy

Price aside, what goes into the seconds behind “What HeyGen meters” is described in SceneMixer's guides:

Paste a scene or a short script and SceneMixer gives you a storyboard — numbered shots with framing and seconds — and then a moving version of each segment, which you can join into a rough cut of the scene.
SceneMixer, Using SceneMixer for Previs and Animatics Before a Live-Action Shoot (read 2026-10-13)

Segments are numbered within their episode and the numbering is maintained for you when you insert or delete one.
SceneMixer, What Is Inside a Project — “Can I reorder segments?” (read 2026-10-13)

6Sources

Read from the pricing page published at heygen.com on 2026-09-22. The rate this column sits beside is on HeyGen; what the register accepts as published is on the method page. The same column on other channels: Magnific, fal. Every column: what each channel publishes.