RenderDrama

What a second of AI video costs, channel by channel

What Novita AI meters on its price page

Novita AI prices one model family by the second, with audio as a separate step rather than a resolution tier, and prices two other families per clip at named durations. Both shapes sit in the same table. As of 2026-09-22.

One table, two meters, and audio as its own stepOne model family is priced per second with audio adding roughly half again, which is a step on sound rather than on pixels. Two other families are priced per whole clip at named durations, and dividing those named figures shows the cost per second rising as the clip gets longer.Comparable at the top, derived at the bottomPer second, silentEight and a half cents on the standard tier, eleven on the protier.Per second, with audioTwelve and a half and seventeen cents: about half again forsound.Per clip, one familyNineteen cents for six seconds, up to fifty-six for ten. Threecents a second becoming six.Per clip, another familyTwenty-five cents for five seconds at 480P, up to a dollar fiftyfor ten at 1080P.The unit follows whoever made the model, not the shop selling it
Fig. 1 A per-clip price that rises faster than the duration is the opposite of what a rate card implies, and it is visible only because this page prints both ends of the range.
The two meters on Novita's price page, and what each one charges a step for. Read from price page on 2026-09-22.
What is meteredAs the page prints it
One family, standard tierEight and a half cents a second silent, twelve and a half with audio
One family, pro tierEleven cents a second silent, seventeen with audio
A second familyNineteen cents for six seconds at 768P, rising to fifty-six for ten
A third familyTwenty-five cents for five seconds at 480P, rising to a dollar fifty for ten at 1080P
Longest single generationAbsent from the page carrying the rate

Inclusion rule. Rows on the price page that show what the meter counts. Where a family is priced per clip, the named durations are given as published rather than divided into a rate. Order. Per-second rows first, then per-clip rows.

1Where Novita AI sits in this column

The unit each page counts inThe unit each of these channels puts its own figures against, Novita AI marked. None of them is a plain price for one second of picture, which is why each gets an entry. Recorded 2026-09-22.The unit each page counts inWhat the page metersWhat the pagemetersfalfal — What the page meters: Seconds on most models, a whole clip on oneHeyGenHeyGen — What the page meters: Credits, as one currency for everythingMagnificMagnific — What the page meters: Credits against named durationsNovita AINovita AI — What the page meters: Seconds on one family, whole clips on twoReplicateReplicate — What the page meters: Run time, with two models by the secondSegmindSegmind — What the page meters: GPU time, plus a price per runSynthesiaSynthesia — What the page meters: Credits, converted into minutes
Fig. 2 The unit each of these channels puts its own figures against, Novita AI marked. None of them is a plain price for one second of picture, which is why each gets an entry. Recorded 2026-09-22.
What the page meters, as each channel answering it has it, with Novita AI marked. Recorded 2026-09-22.
ChannelWhat the page meters
falSeconds on most models, a whole clip on one
HeyGenCredits, as one currency for everything
MagnificCredits against named durations
Novita AISeconds on one family, whole clips on two
ReplicateRun time, with two models by the second
SegmindGPU time, plus a price per run
SynthesiaCredits, converted into minutes

Inclusion rule. Channels whose price page meters in something other than one second of delivered video. A channel printing money against a second is already comparable and belongs on the ledger instead. Order. Alphabetical by channel name.

2Audio as a price step rather than a tier is unusual here

Most channels step their price on pixels. This one steps it on whether speech and effects arrive with the picture, at roughly a fifty per cent premium on both tiers. For serial dialogue that is the more relevant axis: a drama needs voices in every shot and needs 1080p in none of them.

It also makes the silent figure the misleading one to quote. A production that will always want audio should read the higher number as its rate, and the page makes that possible by printing both rather than bundling.

3Per-clip pricing at named durations hides a per-second curve

Nineteen cents for six seconds is about three cents a second; fifty-six cents for ten is nearer six. The same model gets dearer per second as the clip gets longer, which is the opposite of what a buyer assumes from a rate card and is visible only because the page prints both ends.

Dividing those figures is arithmetic anyone can repeat, and this register does not do it in the ledger because the vendor did not. A derived rate that contradicts the shape of the vendor's own pricing is worse than no rate.

4A mixed meter is a symptom of who owns the models

The families on this page come from three different upstream sellers, and the unit follows the source rather than the shop. Where the source publishes seconds, the resale publishes seconds; where the source sells clips, so does the resale.

That is worth knowing before comparing two resellers. They will look different from each other largely because their catalogues overlap differently, not because either has chosen a pricing philosophy.

  • Kling v3.0 Standard
    $0.084 per second without audio and $0.126 per second with audioNovita AI, prices / recorded 2026-09-22
  • Kling v3.0 Pro
    $0.112 per second without audio and $0.168 per second with audioNovita AI, prices / recorded 2026-09-22
  • MiniMax Hailuo 2.3
    $0.19 per video for six seconds at 768P on the fast tier, up to $0.56 for ten secondspriced by the clip on the same pageNovita AI, prices / recorded 2026-09-22
  • Wan
    $0.25 per video for five seconds at 480P, up to $1.50 for ten seconds at 1080Ppriced by the clipNovita AI, prices / recorded 2026-09-22
  • Longest single generation
    Not stated on the vendor's price page (as of 2026-09-22)absent from the page carrying the rateNovita AI, prices / recorded 2026-09-22

5What the seconds buy

Price aside, what goes into the seconds behind “What Novita meters” is described in SceneMixer's guides:

The longest an episode may run: 240 seconds for Short Drama, 300 for TV Series, none for Film.

SceneMixer, Short Drama, TV Series or Film — “What is the episode cap?” (read 2026-10-13)

A segment is one generation, and its length is the sum of its shots’ seconds.

SceneMixer, How to Change a Segment’s Duration, and Which Tiers Accept 30 Seconds (read 2026-10-13)

6Sources

Read from the price page published at novita.ai on 2026-09-22. The rate this column sits beside is on Novita AI; what the register accepts as published is on the method page. The same column on other channels: Segmind, Synthesia. Every column: what each channel publishes.